Healthcare Consulting

Bringing Medical Innovations to Market

Led by Mark Bergman — 20+ years of hands-on medtech commercialization across the US and Canadian markets. From strategy to launch execution, we deliver results.

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Medtech Intelligence
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20+ Years of North American Medtech Experience
US & CA Dual Market Expertise
360° End-to-End Commercialization
PE / VC Advisory & Due Diligence
Market Development
Commercialization Strategy
US & Canadian Market Entry
KOL Engagement
Mergers & Acquisitions
Regulatory & RA/QA
Health Economics
Sales Team Development
Grant & Funding Support
Market Development
Commercialization Strategy
US & Canadian Market Entry
KOL Engagement
Mergers & Acquisitions
Regulatory & RA/QA
Health Economics
Sales Team Development
Grant & Funding Support
About

Trusted Expertise at Every Stage

With over two decades of senior leadership across medical devices, diagnostics, and digital health, Mark Bergman brings a rare combination of clinical insight, commercial rigour, and deep regulatory knowledge to every engagement.

Holding a B.Sc., D.C., and MBA in Strategy and Marketing from the Schulich School of Business, Mark has held roles as Principal Consultant, Chief Revenue Officer, and VP of Sales and Marketing — giving Apex Medical an operator's perspective that pure advisory firms cannot replicate.

Our work spans the full commercialization continuum — from early-stage market assessment and regulatory navigation through to product launch, sales team development, and M&A support — primarily across the US and Canadian markets, with growing engagement from PE/VC firms and family offices.

B.Sc. Doctor of Chiropractic MBA — Schulich 20+ Years Medtech US & Canada PE / VC Advisory
Work With Mark
Mark Bergman
Mark Bergman
Principal Consultant & Founder
B.Sc.  ·  D.C.  ·  MBA (Schulich)
20+ Years · North American Medtech
What We Do

Comprehensive Commercialization Services

Every engagement is tailored to the specific regulatory, clinical, and commercial challenges of North American medtech — from first-in-market strategy to scaled commercial operations.

01

Market Development

In-depth market analysis, competitive landscape assessment, and opportunity mapping for new launches and existing portfolios seeking US and Canadian expansion.

02

Commercialization Strategy

End-to-end go-to-market planning — pricing architecture, channel design, distribution strategy, and marketing programs built for North American adoption.

03

US & Canadian Market Expertise

Dual-market navigation across FDA and Health Canada pathways, KOL recruitment, human factors testing support, and expert panel development.

04

KOL & Expert Panel Development

Strategic identification, engagement, and cultivation of Key Opinion Leaders across key specialties — leveraging networks built over two decades of North American medtech work.

05

Sales Team Building & Training

Recruiting, structuring, and training high-performing commercial teams — from role design and compensation models to onboarding programs tailored to medtech environments.

06

Mergers & Acquisitions

Strategic partner identification, due diligence support, and M&A advisory — including support for PE/VC and family office clients pursuing medtech acquisition or divestiture.

07

Grant & Funding Support

Identification and application support for government grants, innovation funding, and R&D programs in Canada and the US.

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Our Network

A Full‑Service Expert Network

Apex Medical draws on a curated network of senior specialists across every critical function — giving clients full-service capability without the overhead of a large firm.

Regulatory, RA/QA & Compliance

Health Canada and FDA submission expertise, quality system development, compliance strategy, and regulatory pathway assessment for medical devices and diagnostics.

Health Economics & Reimbursement

HEOR strategy, payer landscape analysis, reimbursement pathway development, and value dossier creation to support coverage and market access across North America.

Marketing & Brand Strategy

Medical device marketing, KOL engagement, clinical content development, and brand positioning tailored to both HCP and patient audiences.

AI & Digital Health

Integration of AI-enabled tools into commercial and clinical workflows, digital health strategy, and technology assessment for medtech companies.

Sales & Commercial Operations

Sales team recruitment, structure design, compensation modeling, onboarding programs, and CRM implementation for medical device commercial organizations.

IT & Data Infrastructure

Commercial technology stack assessment, data analytics, and IT infrastructure advisory to support scalable medtech operations.

Industry Intelligence

Medtech Market Pulse

Live medtech and health technology news — updated automatically from leading industry sources.

How We Work

A Proven Process

01

Discovery

Deep understanding of your product, goals, and the specific market dynamics you face in Canada and the US.

02

Strategy

A tailored commercialization roadmap — regulatory, pricing, distribution, and clinical engagement.

03

Execution

Hands-on implementation alongside your team — KOL programs, stakeholder relationships, and market-entry activities.

04

Growth

Post-launch expansion, performance monitoring, and ongoing strategy optimization.

Get Started

Ready to Bring Your Device to Market?

Whether you're preparing for a first launch, exploring M&A, or need a trusted commercialization partner across North America — Apex Medical is ready.

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